Professorship in the Economics of Ethics and Corporate Culture
Understanding the role of ethics and social culture in economics is a growing need. With the growing influence of private enterprise on society, managers must increasingly reflect on the consequences of their actions for their customers and for society as a whole. The complexity and importance of ethical considerations have grown in the wake of globalization: international markets are increasingly cross-linked, and there is a rapid increase in technological innovation.
For example, modern managers must ask themselves what responsibilities their company bears with respect to consumers when data protection is at stake. How can an organization attain an excellent reputation with its customers and stakeholders?